Brief

Engage our subscribers with captivating emails that inspires them to cook creatively, win exciting prizes and add a fresh twist to their lives with Tenderstem®.

Strategy

Embracing the playful new look and feel, craft copy that matches this refreshed tone and write emails that are as lively as the product itself. Serve content that’s fun and flavourful, encouraging people to get stuck in.

Proposition

Make every dish a little adventure.